Marketing Your Wines To Millennials

  Of interest to many winemakers, and what possibly should be of interest to more, is new marketing angles. Do you stick with what has worked and stay comfortable? No one can blame you. The baby boomers are still buying bottles galore. “The generational shift in aspirational models and peer influences is something wine producers haven’t generally come to terms with.”  However, there’s a shift happening across nearly all industries. If you are looking to