YarbWorks is an herbalist client of mine based in Washington State. My copywriting duties include writing all marketing materials.

One of my newest clients is YarbWorks out of Pierce County in Washington state.
I’m currently writing all of her copy needs from descriptions of her company and products, to web pages, marketing materials, etc.
Website: coming soon
Facebook: www.facebook.com/Yarbworks/

Here’s a short description I wrote to use for online listings and barter fairs:

Herbalist and self-taught food allergy expert Amanda Ramsey grows, forages, or buys only locally sourced and safe, Fair Trade ingredients. Through YarbWorks she offers her incredible homemade herbal and medicinal concoctions from stock or custom orders. Amanda sells or trades her culinary herbs and spice mixtures, organic and gluten-free food products like granola, as well as homemade items like crafts, smudge sticks, and specialty smokes from her home, local co-op, and barter fairs.

Longer profile of the company to use as a flier on the herbalist’s tables as well as on her website:

Herbalist and self-taught food allergy expert Amanda Ramsey grows, forages, or buys only organic, locally sourced and safe, sustainable ingredients for her products. She tries to grow and forage everything herself first, and only buy from small farmers. If the ingredient is imported, it’s from Fair Trade, sustainable sources only, or it’s not purchased. Period.

Everything serves its purpose on the farm. For example, if she grows and eats peaches, the peel and seeds are saved for medicines, teas, or jelly. If her family can’t eat it, re-plant it, or use it elsewhere, it goes to the animals. If the livestock can’t eat it, it gets composted to feed the garden. Her goal is zero waste, a totally closed-loop, and supporting local economy.

In the kitchen, she uses her knowledge about allergies and cross-contamination to provide a safe, gluten-free environment for creating foods and medicinals. Utensils are cleaned thoroughly and never double-dipped in various oils or other ingredients. She takes extreme caution with peanut and other anaphylactic allergies and will consult with you about every ingredient in any preparation or custom order.

Due to her own anaphylactic allergies and the severe food restriction needs of her daughters, Amanda began researching how best to provide for a family with so many foods removed from their diet. Chronic illnesses rob people of vitamins and minerals, and restrictive diets even more so. After testing, supplements on the market were often found to contain only a tiny percentage of what they say they do, and taking so many pills lowered their quality of life and was hard for the kids. Amanda felt like there should be a more joyful, normal, everyday way to get more nutrients than swallowing pills and eating huge bowls of kale.

So Amanda combined the hype of “superfoods” and her love of foraging with what she knew about herbs, both culinary and medicinal, and began creating snacks and herbal products from her own kitchen. For instance, she makes gluten free crackers with nettle and chickweed, both things most people think of as weeds or garnishes. But they’re crunchy and delicious when blended with almond flour and traditional veggies – and her family is not upset about eating nothing but greens.

Through YarbWorks, Amanda offers her incredible homemade herbal and medicinal concoctions from stock or custom orders. She sells or trades her culinary herbs and spice mixtures, organic and gluten-free food products like granola, as well as homemade items like crafts, smudge sticks, and specialty smokes from her home, a local Pierce County Washington co-op, and barter fairs.

Client: YarbWorks, Short Description and Company/Owner Profile